The Light Annual Series is a collective celebration showcasing excellence in photography while capturing the state of photography and NFT culture each calendar year. By featuring excellence in photography from a wide collective of 100 artists, the Alpha Collection (2022) hopes to harness the power of web3 to elevate the entire photography community. It aims to become an artistic and market benchmark collection for photography NFTs. The word Alpha was chosen to mean that the collection is a "first version" or "inaugural experiment", but also pokes at the financial term meaning excess returns, which is colloquially applied to both cryptocurrencies as well as NFT art.
Alpha Collection photographers come from different walks of life representing the vast opportunity in NFTs today. Established pre-digital photographers are represented side-by-side with the Instagram-famous and the NFT-native. However, they all have one thing in common: they created beautiful, emotional, meaningful and coveted images which will be forever immortalized in the blockchain and shape the future of photography for years to come.